Facilitator Guide Ad Decoder 7th

Students will analyze two real-world ads for vapes, alcohol, THC, and pills to identify persuasive tactics and missing health risks; apply a 5-step decision-making model to choose a healthy response in one scenario; and list five stress-management strategies. Pre/post Likert surveys and a rubric measure changes.

Ad promotions often hide risks and use persuasive tricks that appeal to teens. This lesson builds media literacy, decision-making skills, and healthy coping alternatives, empowering students to resist substance use and manage stress.